ROCKET MONEY

Rocket Money is a personal finance app that gives you a comprehensive look at where your money is going. Along with a suite of features to save you money, the app's true claim to fame is that it shows you every subscription you have, and gives you the ability to cancel any you don't want with just a few taps. As a member of the copywriting team, I crafted ROAS-driving, culturally literate copy for multiple social media platforms. I also saw success offline with TV ads, billboards, and podcast spots.
​Take a look at some of my winning concepts below ⬇️

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DIGITAL

​STATIC

offline 

PODCAST

As heard on stations such as ESPN Radio, Sirius XM, CNN, Comedy Central Radio